Marketing News

Axe Takes on Bullies

Author Image

By: TOM BRANNA

Editor

During National Bullying Prevention Month, Axe will address outdated male stereotypes and harmful labels with its high school senior orientation workshops. After a pilot program last year in Columbus, OH 81% of the student body said their view of masculinity evolved for the better. Co-created by rapper and actor Kyle and masculinity expert and poet Carlos Andrés Gómez, this year’s curriculum will challenge students to replace toxic behaviors like bullying and “locker-room talk” with positivity a...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters